Whats App was founded in 2009 by
Brian Acton and Jan Koum — both former employees of Yahoo!
In September 2007, they took
about a year off for traveling around South America. After buying an iPhone,
they saw opportunity in the growing App Store.
In February 2009, they
incorporated Whats App Inc. in California.
After many bugs and failures,
the app suddenly started to gain momentum. With growth, however, the costs
quickly started to add up, so they occasionally switched the app from
"free" to $0.99 so they wouldn't grow too fast.
A few years later, in February
2013, Whats App's user base had grown to about 200 million active users and 50
employees. Sequoia would invest $50 million, valuing Whats App at $1.5 billion.
In February 2014, just a few
months after Sequoia’s round, Facebook, Inc. announced it was acquiring Whats App for US$19 billion — its largest acquisition to date.
What
happened to the founders after Whats App's acquisition?
Both founders were hired by Mark
Zuckerberg to continue growing the platform.
Four years later, they decided
to leave Facebook with
polarized opinions on how to monetize the app. “At the end of the day, I sold my company,” Acton told
Forbes. “I sold my users’ privacy
to a larger benefit. I made a choice and a compromise. I live with that every
day.”
As usual, privacy controversies
revolve around Facebook
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